ENTER2010 Conference Venue
via Giuseppe Buffi 13,
6900 Lugano
Università della Svizzera italiana
(University of Lugano)
ENTER2010@Lugano, the 17th ENTER eTourism Conference will bring together international experts in all aspects of Information and Communication Technologies in Travel and Tourism – the technologies which are changing the world of hospitality!
Organized by the International Federation for Information Technology and Travel & Tourism (IFITT), in 2010 ENTER will move on to the city of Lugano, Switzerland and will be hosted by the webatelier.net, a laboratory of the Università della Svizzera italiana, directed by prof. Lorenzo Cantoni.
ENTER2010 will offer a unique forum for academic, industry, destination managers, marketers and government representatives to explore the future of ICTs in Tourism through research and dynamic dialogue within the social network of the IFITT community.
The three tracks, namely Research, Destinations and Industry are designed in a way that enables maximum exchange of information and interaction. ENTER 2010 will concentrate on disruptive technologies, cloud computing and cultural heritage and will attract more than 150 presentations over 3 days and more than 450 participants.
ENTER 2010@Lugano is promising a fantastic environment for serious debate and great social interaction.
ICT-enabled dynamic challenges for Travel and Tourism to cover both technology and business and there will also be plenty for local and national government agencies to consider. Issues discussed cover a wide range of cutting-edge challenges and the following gives a flavor of this:
| - Customer centricity - Consumer inspiration through ICTs - Web analytics - Web 2.0 - Travel 2.0 and Social networking - Online advertising - Disruptive technologies - eLearning for Tourism - Revenue Management - Accessible eTourism design - Cloud computing - eBranding and brand integrity - eTourism clusters - Destination web sites & Clusters - Distribution Challenges - Advanced distribution systems - Crisis and eTourism - Reengineering tourism |
- ICT for regional development - Distribution strategies - ICT-enabled partnerships - Web 3.0 and Travel 3.0 - Travel Search and Metasearch - Smart ICT investments - Advanced destination portals - Online marketing - ICT & sustainability - ICT-enabled segmentation - Mobile solutions - Location Based Services - Geographical Mash ups - Usability and web design - Multimedia convergence - Interoperability & Interconnectivity - Cultural heritage & ICT - Recommender systems |
THE CHAIRS OF ENTER 2010:
IFITT Chair: Andrew Frew afrew@qmu.ac.uk
Overall Programme Chair: Dimitrios Buhalis dbuhalis@bournemouth.ac.uk
Local Committee Chair & Co-Chair: Lorenzo Cantoni lorenzo.cantoni@lu.unisi.ch
Research Chair: Ulrike Gretzel ugretzel@tamu.edu
Ph.D. Workshop Chair: Wolfram Höpken wolfram.hoepken@hs-weingarten.de
General information on IFITT: Alisha Ali aali@qmu.ac.uk











